Frasers Property- Prosperity
Problem: Frasers was launching a property loyalty program and needed a premium brochure design to sell in the concept with potential customers.
Background: We developed a premium corporate look and feel that tied into the brand guidelines but also created a sub-brand for the prosperity program. We used specials to make the brochure feel premium and exclusive, but not something that would scare mum and dad or arm chair investors away.
Skills used: Brochure design, artworking/production



